Van-based Luxury Vehicle relies on interior solutions from Southco

ZEEKR is a new EV brand from Geely, a Chinese automotive company. Founded in 2021 in Ningbo, China, ZEEKR provides intelligent premium electric vehicles through new technologies and solutions. As a newly developed automotive maker, ZEEKR aims to create synergy between human and machine, striking a delicate balance between aesthetics and technology.

ZEEKR 009, the company's first multi-purpose vehicle (MPV) EV, launched in 2022. It redefines the MPV, combining elegant design with a roomy and comfortable space. ZEEKR sought an integrated foldable table solution for this interior. This posed a multifaceted challenge, which encompassed various aspects of design, engineering, aesthetics, and user experience.

No manufacturer in Asia had ever attempted such a feat, especially one employing friction technology for all rotating pivots and the attachment of leather to an aluminium alloy surface using glue. Additionally, it had to offer smooth 180 degree operation while maintaining low noise. These stringent requirements also included mirror polishing and chrome plating finish options, and a balance of high rigidity and low weight in a constrained space.

In response to this formidable challenge, Southco delivered a fully customised solution that meticulously catered to ZEEKR's specific requirements. Southco collaborated with a professional leather supplier to explore various finishes, seeking the perfect touch to adorn the ZEEKR 009. As a result, the table developed by Southco achieves a sleek and sophisticated look that aligned perfectly with the ZEEKR 009's luxury image.

The Southco solution seamlessly embeds the classic AH bifold positioning hinge in the flip-out table. This solution not only withstands the rigorous demands of the automotive environment, but also meets ZEEKR's high quality and aesthetic standards.

Southco engineers confirmed the optimal operating force and the resistance to vibration by applying the friction technology from Southco AV and AH hinging solutions. The hinging solution features constant torque, which allows for controlled resistance through the entire range of motion. Additionally, the flip-out table is designed with Southco positioning technology. Passengers are able to silently operate the table with ease, and hold it securely in any position even under vibration or dynamic loads, facilitating smooth 180 degree operation without requiring any adjustments.

Occupying minimal space, this hinging solution allows flip-out tables to deploy to a secure horizontal position, and then easily fold and stow flat when not in use. Say goodbye to bulky and cumbersome table mechanisms - Southco delivered a streamlined solution that maximises both functionality and space efficiency.

This four-year journey from design to production exemplified Southco's dedication to crafting innovative solutions that go beyond the norms of functionality, durability, and ergonomics. The 180 degree rotating table with minimal flatness deviation, optimised weight distribution, and premium leather attachment demonstrated Southco's commitment to customer satisfaction.

By collaborating with Southco, ZEEKR enhanced its commitment to providing a premium and convenient travel experience for its passengers. The integration of Southco's flip-out table solution in the ZEEKR 009 EV interior adds a touch of sophistication and practicality. With its lightweight and compact design, the table seamlessly blends into the armrest, optimising space utilisation.

The use of the friction and positioning technology from Southco hinging solutions ensure smooth operation, stability, and silence, fulfilling ZEEKR's desire for luxury, comfort, and attention to detail. This elevates the overall driver and passenger experience, setting ZEEKR apart as a brand that prioritises both aesthetics and functionality.